Tyrese Haliburton, the rising NBA star, will debut his first signature shoe, the Puma Hali 1 “Hibiscus,” during the 2025 NBA Finals. This monumental occasion was actually celebrating an even bigger milestone for Haliburton and Puma. He’s hell-bent on being the first player in a half century to win an NBA title in a signature Puma basketball shoe. The previous player to pull off this wondrous accomplishment was Clyde Frazier in 1973.
Salehe Bembury on the design of the Puma Hali 1. In case his tenure as a stylist wasn’t enough, he serves as director for Puma’s basketball division. Colorful footwear designer Shayne Oliver joined the brand in July 2024. He designed this shoe exclusively for Haliburton, making it the first signature model overall under his command. The Hali 1 features Puma’s NITRO performance technology. This development enhances its featherweight construction and sleek low-top form, rendering it highly suitable for explosive on-court play.
Haliburton went from Nike to signing a multi-year signature shoe deal with Puma in October 2024. The Hali 1 came together and was presented at a stunning pace. This is a clear result of the incredible partnership between Haliburton and Puma, which accelerated the typical 18-24 month design and launch process.
As a result, the much awaited Hali 1 likely won’t be available for retail purchase until September. Haliburton will make the “Hibiscus” colorway his Game 1 of the NBA Finals. This moment represents a huge step forward in his still-young career.
“I’m super excited to announce that I’ve joined the Puma Family.” – Tyrese Haliburton
Haliburton has been excited to reflect the identity of Puma on the court, focusing on the brand’s dedication of empowering athletes. He stated, “I look forward to being a part of their commitment to the next generation of basketball. Puma’s vision and dedication to supporting athletes align perfectly with my goals, and I’m excited to represent the brand on and off the court.”
Haliburton’s officially unveiled the Hali 1. With this release, he becomes part of an elite group of athletes who’ve been awarded signature shoes from Puma. That ranges from Clyde Frazier to Ralph Sampson, Vince Carter, Breanna Stewart, LaMelo Ball, and Scoot Henderson.
With Haliburton heading into those finals, all fans and sneakerheads will be watching to see what he does in the Hali 1. This debut is a perfect representation of his steadily ascendant stature around the league. It’s a historic occasion for Puma in the global basketball space.
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