In other notable leadership news, the PGA Tour today appointed Brian Rolapp as its next chief executive, effective later this summer. Rolapp, who previously served as the NFL’s chief media and business officer, brings a wealth of experience to the position as the organization prepares for a significant leadership transition. Current commissioner Jay Monahan recently announced plans to leave at the end of his contract in 2026. This transformation is indeed already happening due to his announcement.
Rolapp’s tenure at the NFL saw him play a pivotal role in the league’s unprecedented growth. He’s credited with crafting the NFL’s media and business strategy. His portfolio included the management of broadcast and digital rights, NFL Network and NFL Films, the acquisition of sponsorships, and the direction of the league’s private investment arm. His leadership scored home run media deals with ESPN/ABC, Amazon, CBS, Fox, NBC, Netflix, and YouTube. Combined, these deals now bring in more than $10 billion to NFL coffers.
In his new role with the PGA Tour, … to manage the day-to-day operations of the organization. He will report directly to the board of directors for the PGA Tour as well as PGA Tour Enterprises. He conveyed his excitement about coming to the organization at such a critical juncture.
“I’m honored to join the PGA Tour at such a pivotal time,” – Brian Rolapp.
Monahan will accelerate the transfer of day-to-day responsibilities to Rolapp. In the interim, he should focus on his responsibilities as a PGA Tour and PGA Tour Enterprises board member for the duration of his term at least. He had long told the boards of his intent to depart after serving a decade as commissioner.
“A year ago, I informed our Boards that upon completing a decade as commissioner, I would step down from my role at the end of 2026,” – Jay Monahan.
Monahan praised Rolapp’s appointment and expressed confidence that he is up to the challenges still before them.
“Brian is the perfect choice for the next chapter of the PGA TOUR,” – Jay Monahan.
The announcement has produced positive responses from influential leaders in the world of golf. Tiger Woods to the news that Rolapp had been appointed, this is a huge win for the players and fans.
“Brian’s appointment is a win for players and fans,” – Tiger Woods.
Rolapp’s extensive background in sports media and business is expected to bolster the PGA Tour’s efforts to expand its reach and enhance its offerings to players and fans. His leadership and experience with complicated media contracts has him positioned for success. We know he will deftly steer tricky, contentious negotiations in his new post – that’s a given.
As he gets ready to assume the reins, Rolapp is confident about the foundation that Monahan has laid. For his part, Culp says that Monahan’s guidance will let the tour trip adapt. This evolution will make the sport even better for its passionate fans.
“Commissioner Monahan is an incredible leader, and it has been a pleasure getting to know him throughout the interview process,” – Brian Rolapp.
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