ESPN Launches New Direct-to-Consumer Service with Two Distinct Plans

ESPN Launches New Direct-to-Consumer Service with Two Distinct Plans

ESPN has recently unveiled its latest offering in the direct-to-consumer market, introducing two subscription plans designed to cater to diverse sports fans: the ESPN Unlimited Plan and the ESPN Select Plan. This new endeavor is all about making sure sports fans have a better experience while giving ESPN a wider media presence.

The ESPN Unlimited Plan is a unique alternative that offers subscribers full access to any and all of ESPN’s linear networks. This includes popular cable channels like ESPN, ESPN2, ESPNU, ESPNEWS, ESPN Deportes, SEC Network and ACC Network. Subscribers don’t only get these channels, but gain access to ESPN on ABC, ESPN+, ESPN3, SECN+, and ACCNX. This plan is a total win for diehard sports junkies. Studio shows and original programming make up a truly impressive lineup of 47,000 live events per year, plus on-demand replays.

The ESPN Select Plan offers a new, streamlined option for passionate fans. It serves doubly well to serve the particular audience of those who consume most of their content through the ESPN+ platform. Subscribers to this special plan can enjoy every single program offered by ESPN+, including ESPN’s top original content. Looking forward to more than 32,000 live sports events annually! With the Select Plan, you’ll get access to an amazing library of original, exclusive studio shows. It’s got on-demand replays and award-winning original content, all built exclusively for sports fans.

Current Disney+/Hulu/ESPN+ bundle subscribers will find the switch seamless. They’ll be automatically rolled over to the newly configured Disney+/Hulu/ESPN+ Select bundle. This integration makes for a more unified and fluid viewing experience between the two platforms.

Customers who subscribe to Hulu + Live TV, DIRECTV, Fubo TV, and Spectrum TV usually love the ESPN Unlimited Plan. They normally have this plan in their legacy pay-TV bundles. It’s a smart play for ESPN to attract a younger audience by making it more convenient for them to consume ESPN’s deep catalog of sports content.

Just this past August, ESPN made two major announced deals to continue expanding their footprint outside of traditional media spaces. These agreements will drastically improve the entertainment experience for sports fans. They will further cement ESPN’s hold as the premier content provider in the increasingly competitive audio-video mediarama of sports broadcasting.

The bad news is that five NFL games set for August 23 will have blackout zones. This may limit their availability to view in some markets, so fans will need to be diligent in knowing their local broadcast options.

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Alex Lorel

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